About Linda:

Linda Ikeda grew up watching her mom work long hours in a commercial kitchen and decided she wanted to work as far away from the kitchen as possible.  After graduating with a B.A. in Fine Arts & Graphics and a minor in Photography, she spent sixteen years as a graphic artist and commercial photographer.

Due to health issues, Linda pursued a plant-based, gluten-free diet but nothing on the market excited her taste buds so she decided to solve that problem with a career change to the culinary arts. A return to the kitchen at this point in her life felt right, she missed the science and art of food preparation and the deliciousness of homemade foods.

Jumpstart Bodyfuel was born six years ago to fuel her own health and fitness needs. Along the way, she developed a devoted ecommerce audience who were hungry for vegan, gluten-free bars and cookies made with clean, wholesome ingredients that tasted delicious.

Chef Linda’s craft made, artisan baked products found their way to grocery store shelves and coffee shops in Southern California and she outgrew her rented commercial kitchen space. Linda opened her very own commercial kitchen with a storefront bakery in mid June, 2018.

owner of way beyond cake bakery
mission and values

Our Mission:

Way Beyond Cake provides delicious snack food made with clean, nutritious, and ethically-sourced ingredients for people pursuing a healthy, vegan, and gluten-free lifestyle.


Our Core Values:

  • Minimal use of machinery so our bars and cookies retain important vitamins and minerals that are typically lost in processed foods.
  • Source the very best ingredients and continuously focus on making our snacks even more beneficial for health and fitness.
  • Keep our beloved customers happy with delicious tasting products that meet their health and fitness needs.
  • Uphold our commitment to be a responsible member of our local community.